Sunrise Telecom(R) Incorporated Recognized by Frost & Sullivan for Product Line Strategy Leadership with Its SunSet MTT and STT Platforms

Sunrise Telecom(R) Incorporated Recognized by Frost & Sullivan for Product Line Strategy Leadership with Its SunSet MTT and STT Platforms

Award underscores Sunrise Telecom's leadership in the metro market and unparalleled innovation in handheld field services.

SAN JOSE, Calif., Sept. 1 /PRNewswire-FirstCall/ -- Sunrise Telecom(R) Incorporated (NASDAQ:SRTI), the leader in testing and monitoring solutions for voice, video, data services and next-generation digital multi-media, today announced it received the 2005 Frost & Sullivan Award for Product Line Strategy Leadership in the Installation & Maintenance (I&M) GbE/10GbE test equipment market for its SunSet MTT and STT platforms. The distinguished award annually recognizes the one company that demonstrates the most insight into customer needs and product demands, and optimizes its product line to deliver solutions with the price, performance, and features points required by the market.

"Sunrise Telecom more than tripled its telecom and protocol revenues in the GbE/10GbE testing arena from 2003 to 2004 based on the SunSet MTT and STT platforms," said Jessy Cavazos, Program Manager of Frost & Sullivan. "Through these offerings, the company has clearly achieved its vision of integrating product portfolio and expanding to new product arenas while focusing on next- generation networks."

Sunrise Telecom's product line is the direct result of its understanding of I&M market dynamics, coupled with the development of strong relationships with key players and end-users in the marketplace. The MTT and STT platforms work together as a centralized server model and are used by end-users for access network verification and communication networks testing. Their interoperability allows technicians to use one in the field while the other can be employed in the central office. The SunSet MTT and STT platforms can be customized according to end-user requirements and applications.

The MTT and STT platforms are widely adopted by installers and incumbent telcos, as they are highly feature-rich, versatile, easily usable and scalable. As these service providers standardized on the MTT platform for applications such as DSL, they have also become familiar with Sunrise's test methodology. This translates into a large installed base for the company that consists of customers that could potentially become Ethernet customers in the future. The MTT platform, which can accommodate Ethernet, Gigabit Ethernet, and Fiber Channel in a single chassis, illustrates the versatility of these products.

"This esteemed award from Frost & Sullivan is a testament to the fulfillment of our vision to continuously create innovative products that our customers need and which can accelerate their success in the market," said Cyrille Morelle, Director of Product Marketing for Sunrise Telecom. "Sunrise Telecom is known as an innovation leader in the metro marketplace specifically for the unparalleled products we provide for handheld field service applications."

Frost & Sullivan employs a comprehensive process in identifying candidates and selecting recipients for this prestigious award. Throughout the year, the firm's analyst team tracks all end-user requirements and market dynamics within the industry through interviews with suppliers, end-users, and industry experts. Companies' product lines are then compared with customer base demands to identify the top ranking supplier.

In addition, winning companies must excel in a number of multiple areas including the introduction of new products, strategically positioned to balance the product line; the ability to accommodate different market segments, or different markets within an industry by repurposing technology; the enhancement of product offerings through optimization of packaging, service, delivery, financing, and/or other value-added services, and strategic technology or marketing acquisitions or alliances.

The SunSet MTT (Modular Test Toolkit)

Sunrise Telecom's SunSet MTT, with more than 35 test modules, ensures timely delivery of a variety of access network services, and gives field technicians the test options required to install, verify, and troubleshoot a wide variety of service technologies.

The SunSet MTT family includes a variety of chassis configurations designed to meet virtually any testing need and budget. The SunSet MTT Advanced Cable Maintenance chassis offers a powerful combination of cable maintenance and service verification testing, along with a high resolution color display. The SunSet MTT Basic chassis types are ideal for those who need service verification testing without the cable maintenance features; both color and monochrome display versions are available.

Sunrise's Scalable Test Toolkit (STT)

Designed with flexibility in mind, Sunrise Telecom's Scalable Test Toolkit is a high-end modular platform supporting a complete suite of testing capabilities and technologies for the converging global communication market. Combining the reliability of a real-time operating system with the usability of Windows, test modules provide comprehensive analysis and monitoring for SONET/SDH and T-carrier/PDH, Ethernet, fiber physical layer analysis, DWDM and CWDM, dispersion analysis, PSTN, VoIP and 3G wireless services.

Each module is designed to operate fully as part of an extended test system or as a stand-alone unit, giving service providers the ability to maximize the products' use and lower their total cost of ownership for test and analysis equipment.

About Frost & Sullivan

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit http://www.frost.com/.

About Sunrise Telecom Incorporated

Sunrise Telecom develops testing and monitoring solutions that ensure its customers can deliver high-quality voice, video, data and next-generation digital multimedia services quickly, reliably, and cost-effectively. The firm's feature-rich, easy-to-use solutions allow service providers to pre- qualify, verify, and diagnose telecommunications, cable TV, and Internet networks, and new broadband services including wireline access, DSL, fiber optics, cable TV, cable modem, and signaling networks to ensure their customers' satisfaction.

Sunrise Telecom's products maximize service technicians' effectiveness and provide advanced network monitoring to proactively identify and react to network problems before network use is disrupted. Based in San Jose, California, Sunrise Telecom distributes its products through a network of sales representatives, distributors and a direct sales force throughout Asia, Europe, and North America. For more information, visit the company's website at www.sunrisetelecom.com.

Sunrise Telecom, SunSet MTT, and SunSet are registered trademarks of Sunrise Telecom Incorporated. All other trade, product, or service names referenced in this release may be trademarks or registered trademarks of their respective holders.

Source: Sunrise Telecom Incorporated

CONTACT: Cyrille Morelle, Director of Product Marketing of Sunrise
Telecom Incorporated, +1-408-360-2225 or cmorelle@sunrisetelecom.com

Web site: http://www.sunrisetelecom.com/

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